Welcome to Summerfest
Summerfest® presented by American Family Insurance is all about bringing you shows you’ll brag about and moments that you just can’t miss. More stages and picture-perfect spaces on the lakefront, local eats, drinks, shopping, and even an all-new children’s area for your up-and-coming little rockers.
Whether you're coming here by plane, train, boat, car, or bus - it's easy to get to Summerfest. Located in Downtown Milwaukee, we're only a 10-minute drive from Mitchell International Airport.
As a private, not-for-profit, 501(c)(3) Wisconsin corporation we appreciate your support of Summerfest.
Countless Rock ‘n Roll Hall of Famers, One Hit Wonders, Innovators and Entertainers have performed on our stages for over 50 years. Learn about our stages that have kept live music fans coming back year after year for more. Recently undergoing a $51.3 million dollar renovation, the new American Family Insurance Amphitheater is the cornerstone of Summerfest hosting the music industry’s hottest stars and for the music fan who wants that unparalleled live music experience.
See more performers becoming legends on our festival stages with one of our ticket / multi-day pass options. Please note Festival tickets / passes are not valid for admission to American Family Insurance Amphitheater shows. A separate ticket is required to see concerts in the American Family Insurance Amphitheater, but your Amphitheater ticket also includes same-day admission to Summerfest. Visit our FAQs for more information.
Summerfest offers immersive experiences for fest-goers looking for something to do before the headliners hit the stage. Check out what's on the water from the shore, relax and enjoy the sounds of Summerfest with some wine with cheese at the Summerfest Corkscrew, create memories with picture-perfect backgrounds, or visit the daily sports activities at the Gruber Law Office Sportzone.
Eat + Drink + Shop
Great music isn’t the only thing to enjoy at Summerfest. Our food lineup is deep-rooted in local tradition featuring many local Milwaukee favorites and is just as diverse as our headliner lineup.
Looking for band merch or a Summerfest memento to remember your day, you'll find shopping around every corner with over 100 marketplace vendors. Including the talented artisans of Summerfest where you can get your face painted, caricature drawn, or your hair wrapped with your favorite colors. Not at the festival? Shop online now.
Leveraging the Summerfest brand to showcase technology, Summerfest Tech intends to champion the regional business community and spotlight Wisconsin’s growing reputation as a tech hub. Allowing Summerfest to diversify and enhance programming around relevant tech topics for the community to convene and connect.
Start those Summerfest traditions early and bring your whole family to the fest. Create memories of fun and laughter with the family-friendly lineup at the new Northwestern Mutual Community Park. All new age-appropriate playground equipment will serve toddlers, preschool-age through school-age children. The Northwestern Mutual Community Park aims to be one of the most accessible playgrounds in the entire state of Wisconsin. Check out all the features.