American Family Insurance Amphitheater BMO Pavilion Miller Lite Oasis Generac Power Stage Uline Warehouse UScellular Connection Stage Aurora Pavilion Briggs & Stratton Big Backyard Summerville by Johnsonville South Party Pavilion American Family Insurance House Gruber Law Offices Sportszone Northwestern Mutual Community Park
UScellular Connection Stage
As if being included with your Summerfest admission isn’t reason enough to hang here, the UScellular Connection Stage provides a stunning view of Lake Michigan and downtown Milwaukee; a 25-foot LED screen – the largest screen on the grounds — and benches with charging amenities along the lakefront. Kinda bougie, huh? The UScellular Connection Stage features the best artists from all genres of music.
UScellular CONNECTION STAGE Headliners
View the UScellular Connection Stage 2024 Headliners.
View Lineup
*prefilters lineup to UScellular Connection Stage shows only
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All performers and showtimes are subject to change.
The Best Artists. A Lakefront Backdrop.
Need we Say More
In addition to the UScellular Connection Stage. The Backstage Loft VIP area and up-front pit viewing are available to fans through UScellular and Summerfest promotions. And even though you’re all VIPs in our eyes, stay tuned for more information on how to access these exclusive areas. As the official wireless communications provider of Summerfest since 2005, UScellular encourages you to give your phone a rest so you can take in the experience with your friends and family IRL.
UScellular. Built for US.
VIP Fan Experience with Chase Rice Sweepstakes
UScellular and Chase Rice have partnered to promote the power of unplugging to connect with what matters most. UScellular is giving his fans the opportunity to win a VIP fan experience and a chance to see him perform live on the UScellular Connection Stage during Summerfest.
Enter for your chance to win at uscellular.com/chaserice. Prize includes transportation, hotel accommodations, festival tickets, VIP Lounge and Pit wristbands and a meet & greet with Chase before the show.
UScellular. Built for US
Enhanced Interactive Lounge Experience
UScellular, which is celebrating its 20th anniversary as the official wireless provider and stage sponsor at Summerfest this year, announced plans to bring back an enhanced version of its popular US Mode Lounge, located at the UScellular Connection Stage.
Highlights of the 2024 lounge experience include:
- NEW! Digital Photo Activity: Visitors can step onto a rendition of the UScellular Connection Stage and immerse themselves in an AI photo activity that will allow them to create their own band in a digital photo on the UScellular Connection Stage.
- Life in US Mode Pledge Wall: Guests will have the chance to commit to healthier digital habits by stamping the Life in US Mode pledge wall. By pledging to prioritize real-life connections over digital distractions, participants can create a more mindful and fulfilling festival experience.
- Enhanced Relaxation Zone: The lounge offers an oasis to relax and rejuvenate during the festival. Visitors can enjoy a break from the summer heat with expansive shaded areas and comfortable seating, complete with interactive tabletop games to keep them entertained with family and friends without the need to scroll on their devices.
- US Mode Device Activation: UScellular associates will be present in the lounge to assist festivalgoers in activating US Mode on their devices. US Mode allows users to reset their relationship with their technology by utilizing customizable settings on their devices to limit notifications and other digital distractions so that they can fully enjoy the festival and each other.
- Giveaways: Guests will also enjoy giveaways like temporary tattoos, premium items, backstage passes and more.
Summerfest Multi-Day Passes
Explore even more with a UScellular 3-day Pass or 9-Day Power Pass. With multiple festival stages of live music and loads of experiences, merch, and food – there’s plenty to see, dance, and sing to again and again. Multi-day passes start at $62.
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Festival tickets/passes are not valid for admission to American Family Insurance Amphitheater shows. Please visit Ticketmaster.com for Amphitheater show tickets.