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 BMO Harris Pavilion  American Family Insurance Amphitheater
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Safety

Improving Your Festival Experience

As we look forward to yet another fantastic festival season, we would like to remind the world’s greatest music fans to be safe and have fun.

Summerfest is committed to providing a comfortable and relaxing entertainment experience in which you can always expect to be treated in a consistent, professional and courteous manner by all venue, security, and operations personnel. The safety of our fans will always be our number one priority!

These below bullet points are ways in which you can have the best Summerfest ever:

  • You are entitled to enjoy the Summerfest experience free from disruptive or inconsiderate behaviors or unruly actions.

  • Fans may not interfere with the event and/or performers in any manner.

  • Please refrain from using abusive language or obscene gestures.

  • Fighting, throwing objects or other behavior deemed detrimental to the experience of other guests will result in you going home early.

  • For those of you who choose to consume alcohol, please do so in a safe and responsible manner. Intervention with an intoxicated or impaired fan will be handled in a prompt and efficient manner.

  • You must comply with requests from festival staff regarding venue operational and emergency procedures.

  • Fans may not engage in unauthorized commercial activity while on venue property.

  • In helping to maintain these high standards, Summerfest fans are encouraged to report inappropriate behavior to festival staff. Remember: SEE SOMETHING, SAY SOMETHING.

Once again, and most importantly, be safe and have fun - see you this summer!

Festing Safely

We believe everyone should feel safe and enjoy their time at Summerfest. Summerfest does not tolerate any behavior that makes our guests feel unsafe, unwelcome, or uneasy. We encourage all guests to respect each other. Harassment in any form is not acceptable behavior. Harassment could include, but is not limited to: stalking, verbal or physical intimidation, offensive verbal comments, physical assault and/or battery, harassing or non-consensual photography or recording, inappropriate physical contact, or unwelcome physical attention, based on race, color, national origin, gender, gender identity, gender presentation, sexual orientation, age, body size, disability, appearance, religion, citizenship, or pregnancy. If someone or something makes you feel uncomfortable or unsafe, no matter how minor it may seem, please do not stay silent. If you have been subjected to harassment, please contact Summerfest Crowd Management staff (red shirts). If you require medical assistance at Summerfest, please visit one of our First Aid stations, or request assistance from Crowd Management, Bell Ambulance, or Milwaukee Police Department officers.

If you are still struggling to figure out what we mean by our anti-harassment policy here are some examples:

You see someone in the crowd that you think is attractive:
DO – Ask yourself, “does that person really want to stop watching their favorite Summerfest artist to be ‘hit on’ by me?” If you still think it’s a good idea, be prepared for rejection, and be respectful by saying something specific like, ‘enjoy the show’ or ‘have a nice night’ instead.
DO – Keep a reasonable distance between you and the person. Be aware of social cues. If they move away from you or turn their head away that might be your cue to stop talking.
DO NOT – Say “hey beautiful”, “cutie,” or ask them things like, “Why aren’t you dancing?” Don’t continue to stand near them or try to engage them if they are not interested.

When you feel like dancing:
DO – Respect peoples’ space around you and dance in your own personal bubble or with your friends.
DO NOT – Grab someone and start dancing with them without permission.

You are trying to get through a crowd of people to see your favorite band:
DO – Remember that other people want to see the band too. If there’s no space ahead of them, don’t force your way to the front. If there is space, politely say excuse me.
DO NOT– Push, shove, or run over other Summerfesters. Know what’s a bummer? When someone pushes past you then stands right in front of you!

Severe Weather and Other Emergency Procedure:

In the case of severe weather, the signage on the grounds and the grounds’ announcement system will promptly notify Summerfest guests. Some Summerfest activities may be temporarily postponed or canceled. Please keep an eye on the signage and/or social media and website for updates as they come out. Keep in mind, however, that Summerfest is an outdoor music festival, and we operate rain or shine.