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Summerfest 2021 Headliners Announced

Posted on May 6, 2021

MILWAUKEE, WI (May 6, 2021) – Summerfest presented by American Family Insurance has announced the highly anticipated lineup of headliners for the 2021 festival.

Dave Matthews Band at American Family Insurance Amphitheater September 15 2021

Posted on April 22, 2021

Summerfest will host the Dave Matthews Band concert on September 15, 2021, for a special Wednesday evening show at the American Family Insurance Amphitheater.

Milwaukee World Festival Inc and Briggs & Stratton Announce Sponsorship Extension

Posted on February 18, 2021

MILWAUKEE, WI (February 18, 2021) - Milwaukee World Festival, Inc. and Briggs & Stratton today announced an agreement, extending the sponsorship of the Briggs & Stratton Big Backyard at Henry Maier Festival Park.

Summerfest 2021 Moves to September

Posted on February 2, 2021

Milwaukee World Festival, Inc. announced that Summerfest presented by American Family Insurance will move from its original June 2021 dates to give health professionals more time to vaccinate the general public.

Let The Music Play Grant Program Recipients Announced

Posted on January 21, 2021

MILWAUKEE, WI (January 21, 2021) – Summerfest and American Family Insurance are excited to announce the grant recipients for the 2021 Let The Music Play program.

Summerfest Joins with ReverbNation to Discover Up and Coming Artists

Posted on January 11, 2021

Summerfest presented by American Family Insurance, and ReverbNation announced today that online submissions for up-and-coming artists to perform during Summerfest is now open exclusively online.

American Family Insurance Amphitheater to Offer FREE Public WIFI Network Access Powered by SilverIP

Posted on December 10, 2020

Milwaukee, WI (December 10, 2020) – Milwaukee World Festival, Inc. announced a new partnership with SilverIP to bring free public WIFI access to all fans at the American Family Insurance Amphitheater, starting in 2021

Milwaukee World Festival Inc and Generac Power Systems Announce Partnership

Posted on November 9, 2020

MILWAUKEE, WI (November 10, 2020) - Milwaukee World Festival, Inc. and Generac Power Systems today announced a new long-term partnership, which includes title sponsorship of a major stage at Henry Maier Festival Park.

2020 2021 Let The Music Play Grant Application Open

Posted on November 2, 2020

Milwaukee World Festival, Inc. and American Family Insurance announced today that the application process for the Let The Music Play grant program is now open.

Northwestern Mutual Community Park Construction Fact Sheet

Posted on October 7, 2020

The new Northwestern Mutual Community Park construction project will introduce an entirely redeveloped entertainment space for families at Henry Maier Festival Park.