News

Summerfest 2021 Military Appreciation Day with Generac Details Announced

Posted on August 11, 2021

Summerfest presented by American Family Insurance invites fans to help salute our nation’s bravest men and women during Military Appreciation Day with Generac on Saturday, September 11, 2021.

Milwaukee World Festival, Inc. Announces Revised Entry Protocols

Posted on August 10, 2021

Milwaukee World Festival, Inc. (MWF) announced that a COVID-19 vaccination or negative COVID-19 test result will be required to attend Summerfest 2021, including the Wednesday Weekend Preview concerts held at the American Family Insurance Amphitheater.

Programming Announced for Summerfest Tech 2021

Posted on August 3, 2021

Milwaukee World Festival, Inc., is excited to announce more details for the fourth annual Summerfest Tech, which will take place on Wednesday, September 8, 2021, as a FREE hybrid event

Summerfest 2021 Daily Admission Promotions Announced

Posted on August 2, 2021

Summerfest presented by American Family Insurance is excited to announce the 2021 admission promotions schedule

Summerfest and Generac Power Systems Provide Sneak Peek Of New Generac Power Stage

Posted on July 28, 2021

When Summerfest kicks off on September 2, its newest major stage – the Generac Power Stage

Celebrate the Return of Live Music All Week

Posted on July 26, 2021

In celebration of the comeback of live outdoor music, including the opening season of concerts in the newly renovated American Family Insurance Amphitheater, as well as Summerfest in September, Milwaukee World Festival, Inc. has declared the week of July 26, 2021, as “LIVE MUSIC AT THE LAKEFRONT” WEEK.”