News

Summerfest Celebrates its 50th Edition with Special 50th Activities and Promotions

Posted on May 9, 2017

In honor of Summerfest’s 50th edition, Milwaukee World Festival, Inc. announced various activities and promotions to celebrate the festival’s iconic milestone. Summerfest presented by American Family Insurance originally was created in 1968 as a way to bring the community together and showcase Milwaukee. 50 years later, the festival is still holding true to its mission. These special activities are designed to celebrate with the greater Milwaukee area.

Celebrate Kohl’s Family Day and Kohl’s Captivation Station at Summerfest 2017

Posted on May 3, 2017

For the seventh year, Summerfest is partnering with Kohl’s (NYSE: KSS) to provide families with the opportunity for free admission to the festival during Kohl’s Family Day and dynamic educational activities at Kohl’s Captivation Station during Summerfest 2017.

Aurora Named Exclusive Health Care Provider of Summerfest

Posted on May 2, 2017

Aurora Health Care to provide first aid stations, lost children’s program, support for nursing moms and more

Summerfest Celebrates its 50th Edition with Throwback Thursday on June 29th - Presented by Pick ‘n Save

Posted on May 1, 2017

In honor of Summerfest’s 50th edition, Milwaukee World Festival, Inc. is excited to announce Throwback Thursday, presented by Pick ‘n Save, on Thursday, June 29, 2017. In addition to special daytime headliners, special admission and beverage discounts will be offered from noon – 6 pm.

Summerfest Announces JoJo’s Martini Lounge with Miller Lite Headliners and Performance Dates

Posted on April 26, 2017

Summerfest officials are excited to announce the lineup of headliners slated for JoJo’s Martini Lounge with Miller Lite during Summerfest’s 50th.

Summerfest Announces Final American Family Insurance Amphitheater Headliner for the 50th

Posted on April 25, 2017

Milwaukee World Festival, Inc. officials are excited to announce the final major show of Summerfest’s 50th. Paul Simon will headline the American Family Insurance Amphitheater on Friday, June 30, 2017 with special guest Brandi Carlile.

Summerfest Announces Briggs & Stratton Big Backyard Headliners and Performance Dates

Posted on April 25, 2017

Briggs & Stratton celebrates 20 years of sponsorship during Summerfest’s 50th edition. Summerfest presented by American Family Insurance officials are excited to announce the highly anticipated lineup of headliners slated for Briggs & Stratton Big Backyard with Coors Light and Tap Milwaukee during Summerfest’s 50th edition.

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