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Summerfest Announces Third Consecutive Headliner Florida Georgia Line to Perform on June 30th

Posted on January 10, 2018

Summerfest presented by American Family Insurance is excited to announce the THIRD headliner announcement for Summerfest 2018 , Florida Georgia Line.

Summerfest Announces James Taylor with Special Guest Bonnie Raitt to Perform on June 28th

Posted on January 9, 2018

Summerfest presented by American Family Insurance is excited to announce James Taylor & His All-Star Band with special guest Bonnie Raitt & Her Band will headline the American Family Insurance Amphitheater during Summerfest on Thursday, June 28, 2018.

Summerfest Announces Halsey & Logic to Perform on June 29th

Posted on January 8, 2018

Summerfest presented by American Family Insurance is excited to announce the FIRST headliner announcement for Summerfest 2018 - Halsey & Logic, along with special guest (to be announced) on Friday, June 29, 2018 at the American Family Insurance Amphitheater.

Milwaukee World Festival, Inc. and ULINE Announce New Stage Construction and Sponsorship Extension

Posted on December 7, 2017

Milwaukee World Festival, Inc. and Uline announced today a new capital project to build a new Uline Warehouse stage at the north end of Henry Maier Festival Park and continue Uline’s sponsorship of Summerfest presented by American Family Insurance.

Summerfest and ReverbNation Renew Relationship Offering Artists FREE Submissions for Opportunity to Perform during 2018 Festival

Posted on December 5, 2017

Summerfest presented by American Family Insurance and ReverbNation have renewed their relationship which provides up-and-coming artists the opportunity to take the stage and perform for an audience during Summerfest, June 27-July 1 and July 3-8, 2018, closed on July 2.

Summerfest Rock ‘n Sole Run Discontinued

Posted on October 30, 2017

Milwaukee World Festival, Inc., and the Summerfest Foundation, Inc., announced today that the Summerfest Rock ‘n Sole Run, presented by BMO Harris Bank, will not return for 2018.

Summerfest Named Festival of the Year At 2017 IEBA Conference

Posted on October 19, 2017

Milwaukee World Festival, Inc. officials are proud to announce that Summerfest presented by American Family Insurance has been named 2017 Festival of the Year at the 47th Annual IEBA (International Entertainment Buyers Association) Conference held in Nashville, TN.

Milwaukee World Festival Inc. to Construct New North Entry Gate and Plaza

Posted on September 13, 2017

Historic Third Ward Architectural Review Board unanimously approved plans to reconstruct the North Entry Gate of Henry Maier Festival Park and develop a new Community Plaza, adjacent to Urban Park.

Big Gig BBQ – Big Eats, Big Music, Big Fun Features FREE Admission and Parking

Posted on July 27, 2017

The 2nd annual Big Gig BBQ will be the place to be this Labor Day weekend, Sunday, September 3, 2017 from noon – 7 pm for big fun, music and barbeque. This year the Big Gig BBQ will offer FREE admission and FREE parking for all attendees.

Summerfest Fan For Life Promotion Unclaimed Prizes

Posted on July 21, 2017

Are you a Fan for Life Winner? On Sunday, July 9, 2017, Summerfest distributed 30,000 tickets valid for admission to Summerfest 2018. Each ticket contained a symbol correlating to a prize in the Fan for Life promotion.