Press Releases

Milwaukee World Festival, Inc., and Johnsonville, LLC Announce New Multi-Year Sponsorship

Posted on Feb 10, 2023

MILWAUKEE, WI (February 10, 2023) - Milwaukee World Festival, Inc. officials are excited to announce Sheboygan-Falls based and family-owned Johnsonville as a new sponsor of Summerfest presented by American Family Insurance.  The multi-year agreement will begin with Summerfest 2023, the 55th anniversary of the festival.  The partnership includes the Johnsonville Summerville footprint and stage, and…