MILWAUKEE, WI (December 5, 2017) – Summerfest presented by American Family Insurance and ReverbNation have renewed their relationship which provides up-and-coming artists the opportunity to take the stage and perform for an audience during Summerfest, June 27-July 1 and July 3-8, 2018, closed on July 2.

Since 1968, Summerfest known as “The World’s Largest Music Festival” has brought some of the biggest names in music history, along with local favorites and emerging talent, to play for more than 850,000 music fans annually along the shores of Lake Michigan in Milwaukee, WI.  The 11-day event features more than 800 artists spanning all genres, from alternative rock to country, hip hop, Top 40, classic rock, indie and everything in between.  Artists interested in an opportunity to perform at Summerfest can submit materials online at through March 1, 2018, free of charge.

“We are excited to once again team up with ReverbNation as we renew this strategic business relationship for another three years,” said Bob Babisch, Vice President of Entertainment, Milwaukee World Festival, Inc.  “We have had some great artists that have come through ReverbNation perform for to us in the past who have gone on to success including Ron Gallo and Celeste Buckingham” he added.

ReverbNation provides approximately 4 million artists with exciting opportunities and promotional tools to achieve their career goals. This, combined with ReverbNation’s unique curation capabilities, offers the perfect opportunity for Summerfest to discover new and unique talent to build a diverse lineup year after year. 

Simon Perry, ReverbNation’s Chief Creative Officer said, “We couldn’t be happier to continue this successful relationship with Summerfest. Now more than ever it’s festivals like theirs that lead the way in true artist discovery. Our two companies are in lock-step in our joint commitment to bringing new artists to a wider audience”.

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About Summerfest presented by American Family Insurance

Following its 1968 debut, Summerfest presented by American Family Insurance has evolved into what is now recognized as “The World’s Largest Music Festival” and Milwaukee’s cornerstone summer celebration, hosting the music industry’s hottest stars, emerging talent and local favorites along with approximately 850,000 people from Milwaukee and around the world each year for an unforgettable live music experience. During the festival, the spotlight shines on over 800 acts, over 1,000 performances, 11 stages, delectable food and beverages and interactive activities, all in a world-class festival setting. For more details, visit, or Twitter: @Summerfest.

About ReverbNation

ReverbNation is the global leader in empowering independent Artists to advance their careers. Since its founding in 2006, ReverbNation has remained committed to putting more than 4 million Artists First through exposure to the music industry, connection to a worldwide audience, and access to powerful promotional tools.  With the introduction of the company's Artist Development group along with its industry-leading talent identification capability, ReverbNation is positioned to play a pivotal role in the development of the next generation of successful Artists. For more information,