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Dave Matthews Band Announces 2020 North American Summer Tour

Posted on January 22, 2020

Dave Matthews Band Announces 2020 North American Summer Tour American Family Insurance Amphitheater during Summerfest July 2nd

Luke Bryan To Headline June 25

Posted on January 17, 2020

Summerfest presented by American Family Insurance is excited to announce that Luke Bryan is headlining the new American Family Insurance Amphitheater

Halsey announces date at the American Family Insurance Amp July 3rd

Posted on January 8, 2020

Halsey announces North American leg of Manic World Tour including headlining date at the American Family Insurance Amphitheater July 3rd during Summerfest.

Ozzy Osbourne's #NoMoreTours2 with Marilyn Manson

Posted on December 9, 2019

When Ozzy Osbourne relaunches his “NO MORE TOURS 2” in 2020, including his show July 1st at the new American Family Insurance Amphitheater during Summerfest, he will be joined by special guest Marilyn Manson. 

Want to Perform at Summerfest? Artist Submissions Open Today at ReverbNation.com

Posted on December 6, 2019

Summerfest, presented by American Family Insurance, and ReverbNation announced today that online submissions for up-and-coming artists to perform during Summerfest is now open exclusively online at ReverbNation.com through March 1, 2020, free with ReverbNation membership.

Applications Open for 2019 20 Let The Music Play Grant Program

Posted on September 17, 2019

Milwaukee World Festival, Inc. and American Family Insurance are excited to announce the second year of The Let The Music Play program grant program.

Summerfest 2019 Makes Me Smile

Posted on July 15, 2019

Festival hosts diverse and innovative line-up, grows Summerfest Tech, and provides world-class experience

Summerfest Thanks Community with BIG WIN Promotion

Posted on July 3, 2019

Summerfest Thanks Community with BIG WIN Promotion. Featuring Chance to win $20,000 and Prizes from Festival Sponsors. Plus - 30,000 FREE Summerfest 2020 Tickets will be Distributed

How To Fest

Posted on June 25, 2019

As you prepare for Opening Day of Summerfest presented by American Family Insurance on Wednesday, June 26, 2019, listed below are some tips on “How to Fest” on day one

How To Fest Transportation Options for Summerfest

Posted on June 21, 2019

Summerfest presented by American Family Insurance has some helpful tips for your visit to Summerfest.