Press Releases

MILWAUKEE, WI (February 9, 2026) – Summerfest presented by American Family Insurance is excited to announce Buju Banton and Stephen Marley as the headliners for the BMO Pavilion with Miller Lite on Friday, July 3, 2026.

MILWAUKEE, WI (February 9, 2026) – Summerfest presented by American Family Insurance is excited to announce Charlie Wilson as the festival’s opening day headliner at the BMO Pavilion with Miller Lite on Thursday, June 18, 2026.

Milwaukee, WI — February 5, 2026 — Mexican superstar Carín León will bring the Sonoran desert to the world with the Tour Norteamérica 2026, taking his music to dozens of cities across the United States and Canada, including Milwaukee, WI on Saturday, June 20 at the American Family Insurance Amphitheater during Summerfest.

MILWAUKEE, WI (February 3, 2026) – Summerfest and American Family Insurance announced the recipients of the 2026 Let The Music Play grant program.

MILWAUKEE, WI (February 2, 2026) – Summerfest presented by American Family Insurance is excited to announce R&B singer/songwriter Ella Mai as the headliner for the BMO Pavilion with Miller Lite on Thursday, July 2, 2026.

MILWAUKEE, WI (January 28, 2026) – Summerfest presented by American Family Insurance announced today that the longtime UScellular Connection Stage will be renamed the T-Mobile Stage, now that UScellular is part of T-Mobile.

MILWAUKEE, WI (January 26, 2026) – Summerfest presented by American Family Insurance is excited to announce singer-songwriter Sam Barber as the headliner for the BMO Pavilion with Miller Lite on Saturday, July 4, 2026.

MILWAUKEE, WI (January 26, 2026) —Summerfest presented by American Family Insurance is excited to announce that Don Toliver will headline the festival for the first time on Friday, June 19, 2026, with special guests SahBabii, Che, SoFayGo, sosocamo, Chase B, and Lelo at the American Family Insurance Amphitheater.

MILWAUKEE, WI (January 21, 2026) – Summerfest presented by American Family Insurance is excited to announce The Roots as the headliner for the BMO Pavilion with Miller Lite on Thursday, June 25, 2026.

MILWAUKEE, WI (January 12, 2026) —Summerfest presented by American Family Insurance is excited to announce that CMA Male Vocalist of The Year Cody Johnson will headline the festival for the first time on Friday, June 26, 2026, with special guest Jessie Murph at the American Family Insurance Amphitheater.