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Business Programs

Summerfest Business Alliance

Introducing the Summerfest Business Alliance. A new way to purchase Summerfest group tickets for your business! As a member of the Summerfest Business Alliance (formerly Business Group Sales), you’ll gain access to countless entertainment opportunities for your staff and clients, cultivate new business relationships through networking events, and support an event that positively impacts our community. Join today and earn the best Summerfest ticket prices of the season!

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Private Parties at Summerfest

Host your employee outing, client reception, family reunion, or even an extra rockin' birthday bash at the World's Largest Music Festival®. Hosting a party at Summerfest will give your group a level of distinction that will set you apart from the crowd. Available each day of the festival - our venue locations are equipped with everything you need to create an event your guests won’t soon forget.


Ready to start booking your event at Henry Maier Festival Park?

When planning an event - location, experience, resources and expertise are the four advantages that can make the difference between an event that just “happens” and one, which is truly “extraordinary.” Milwaukee World Festival delivers on all four. Experience a world of possibilities for your event with flexible event space, permanent infrastructure, close proximity to hotels, and parking directly adjacent to the grounds. Henry Maier Festival Park is the perfect setting to ensure your event's success.

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